Belgian chocolate, reinvented by Pralibel

Belgian chocolate

Sweet and delicate. Belgian chocolate. Pop one in your mouth and you are tasting more than a hundred years of flair and finesse. Because our master chocolate-makers have refined the flavour of our pralines over a period of decades. It’s what makes Belgian chocolate world-famous.

Scrumptious pralines, new flavours

Pralibel knows all about tasting this vision of innovation and enhancement. We love being innovative and firmly believe that you deserve the best. That’s why we are different and unique. And why we continue to reinvent the Belgian praline. With flavours, shapes and combinations designed to give you a pleasant surprise.

The ‘different’ Belgian praline

Experience a world you have never tried before. A world of delicious treats, a feast for the eye, a pleasure for the taste buds. Go on, take another one – grab your opportunity and discover the ‘different’ Belgian praline.

Gold and Silver for our white label chocolate

At The Chocolate Family, we believe that chocolate is not just a treat, but an experience. We are proud to announce that our dedication and hard work have been recognized with not one, but two prestigious awards at the 12th edition of the Belgium Chocolate Awards!

​

Two Podium Finishes at the Belgium Chocolate Awards 2024​

On Tuesday, September 10th, this annual competition organized by PMG Media group, took place at De Montil, Affligem (Belgium). An event where chocolate experts, chefs and food journalists come together to judge the most innovative and high-quality creations. Thanks to our focus on innovation and customization in the white label segment, we proudly received both the Silver and Golden Award in the category of "Best White Label Chocolate Product."

Golden Award for Pralibel
– Cara Praline

Our Golden Award went to the revolutionary Cara praline by Pralibel, a completely vegan chocolate that proves sustainability and flavor can go hand in hand. This praline consists of a dark chocolate cup filled with a creamy caramel filling—entirely plant-based without compromising on taste. Topped with crunchy bresilienne, this praline captured the hearts of the judges.

Why the Cara praline stands out:

• Entirely plant-based and 100% vegan.

• Luxurious dark chocolate paired with a creamy caramel filling.

• Innovative and sustainable, made without butter or milk.

Silver Award for Ickx
– Frangipane Praline

The Silver Award was awarded to our iconic Frangipane praline, made by Ickx, a masterpiece that reimagines the beloved Belgian frangipane pastry in chocolate form. This praline features a creamy almond filling wrapped in a subtle layer of apricot jam. The tart-shaped cup, with its signature crisscross pattern, brings this delicate sweetness to a new level, perfect for true enthusiasts.

What makes this praline special?

• A rich flavor from the dual filling of almond and apricot.

• Finished with the recognizable frangipane pattern.

• An innovative twist on a classic Belgian delicacy.

Why Our White Label Chocolate Excels

At The Chocolate Family, it’s all about quality and innovation. We combine craftsmanship with modern techniques to create customized pralines, loved all around the world. Whether sold under our own brand or as a white label product for other companies, our chocolate always adheres to the highest standards.

Our clients benefit from premium Belgian quality without needing to manage the production process. We take care of the craftsmanship and they handle the sales. Together, we create the power of chocolate smiles across the globe.